In a remarkable journey from personal struggle to technological innovation, Coopah , the AI-powered run coaching app, has raised $1.5 million in a seed funding round. Founded in 2022 by Pete Cooper and Dan Strang , Coopah was born out of Cooper’s battle with severe depression, which he overcame through running. The app aims to bring the “medicine of running” to everyone, helping new runners stick to their goals and improve their performance.
The funding round was led by Redrice Ventures and Active Partners , with participation from London Marathon Events, Amrock Ventures Ltd , and notable athlete investors like Alistair Brownlee MBE and Ricky Simms . Coopah’s mission is to address the alarming statistic that 58% of new runners quit within 30 days of starting. By offering personalized training plans, real-time AI-powered feedback, and community-driven support, Coopah helps users develop a sustainable running habit.
With the new funding, Coopah plans to scale its marketing efforts and enhance its core product, making training plans smarter and more adaptive. The company has also appointed former Strava executive Gareth Nettleton as its new Chief Marketing Officer to spearhead these growth efforts.
Coopah’s success story is a testament to the power of innovation and the impact of running on mental and physical health. As the official training partner for the TCS London Marathon, Coopah is well-positioned to make a significant difference in the running community.
#Coopah #Running #AI #FitnessTech #MentalHealth #Investment #Startup #RunningCommunity #TechForGood #UKIndia
